Past research has shown that women are more discerning with their swipes than men, who swipe right more liberally.
But saying yes so often with the flick of a finger comes with a risk: the much higher chance of being rejected.
Because people can gauge someone’s attractiveness after just a one-second glance, Tinder users often churn through profiles at astounding speeds.
In terms of psychological conditioning, Tinder’s interface is perfectly constructed to encourage this rapid swiping.
Not surprisingly, in 2015 Tinder began to limit the amount of daily right swipes to around 100 for users who don’t buy into their premium service, Tinder Plus. In addition, studies suggest men are more likely to pursue romantic partners using direct and quick methods of approach and proposition, and they spend more time and energy looking for short-term mating opportunities than women.
Similarly, for those who may be expecting the next swipe on Tinder to lead to reward, serial swiping can start to look and feel a lot like addiction. While women do frequently engage in short-term mating strategies, men repeatedly demonstrate more desire for short-term mating.Jeanette Purvis does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.The Conversation UK receives funding from Hefce, Hefcw, SAGE, SFC, RCUK, The Nuffield Foundation, The Ogden Trust, The Royal Society, The Wellcome Trust, Esmée Fairbairn Foundation and The Alliance for Useful Evidence, as well as sixty five university members.But we shouldn’t sound the alarms just yet, as swiping may reflect more about our cognitive shortcuts than our more nuanced romantic desires.While most online dating websites such as Match or e Harmony attempt to connect similar users based on carefully constructed algorithms, Tinder does nothing of the sort.Put yourself on Tinder, and you might end up with a date—or a crippling case of negative thoughts about yourself.